Posts by Cherian Abraham

Cherian Abraham is a senior business consultant with Experian's Global Consulting Practice who brings a deep understanding of mobile commerce and emerging payments industry and trends, helping financial services and retailers to develop and execute on strategies to increase market penetration.

Abraham’s knowledge of both marketing and credit risk affords him the ability to provide rounded support encompassing mobile commerce, mobile payments, closed loop loyalty programs, and location based marketing.

Prior to joining Experian, Abraham founded DROP Labs, a mobile payments and commerce strategy and advisory practice focused on banking and retail. Before that, he was Director of Mobile Strategy and Payments at Data Concepts. 

Why do merchants reject NFC?

Through all the rather “invented conflict” of MCX vs Apple Pay by the tech media these last few weeks – very little diligence was done on why merchants have come to reject NFC (near field communication) as the standard of choice. Maybe I can provide some color here – both as to why traditionally...read more

APPLE PAY: FIRST OBSERVATIONS AND CLOSING THOUGHTS

If rumors hold true, Apple Pay will launch in a week. Five of my last six posts had covered Apple’s likely and actual strategy in payments & commerce, and the rich tapestry of control, convenience, user experience, security and applied cryptography that constitutes as the backdrop. What follows is a...read more

Apple in Payments: Bluetooth Edition

Apple held its annual developers conference last week to showcase its new features within iOS8. One area that still needs clarification is Apple’s intent for mobile payments. Cherian Abraham, Experian Decision Analytics mobile payments analyst, shares what he thinks Apple might look to do in the...read more

Host Card Emulation: We are not in Kansas anymore

Both Visa and MasterCard announced their support for Host Card Emulation (HCE) and their intent to release HCE specifications soon. I have been talking about HCE from late 2012 (partly due to my involvement with SimplyTapp) and you could read as to why HCE matter and what Android KitKat-HCE...read more

Lessons from a breach

In the days following the Target breach, both clarity and objectivity are in short supply. Everything that didn’t already exist became suddenly the cure-all – EMV being one. Retailers bristle, albeit in private – due to the asymmetry in blame they have come to share compared to banks – despite...read more

Host Card Emulation: NFC’S tale of redemption

When I wrote about Host Card Emulation back in March, it provoked much debate around whether this capability will die on the cutting floor or be meaningfully integrated in to a future Android iteration. And now that it has, this post is an attempt to look forward, even though much of it is...read more

A mobile-centric approach to customer acquisitions

In the 1970s, it took an average of 18 days before a decision could be made on a credit card application. Credit decisioning has come a long way since then, and today, we have the ability to make decisions faster than it takes to ring up a customer in person at the point of sale. Enabling real-time...read more

Smoke is rising from Apple's Conclave

TL;DR Read within as to how Touch ID is made possible via ARM’s TrustZone/TEE, and why this matters in the context of the coming Apple’s identity framework. Also I explain why primary/co-processor combos are here to stay. I believe that eventually, Touch ID has a payments angle – but focusing...read more

Isis: A JV at odds

Isis has had a slew of announcements – about an impending national rollout and further assertion by both Amex and Chase of their intent to continue their partnership. Surprisingly (or not) Capital One has stayed mum about its plans, and neither has Barclays or Discover shown any interest. And much...read more

Return of NFC: Curse of the secure element

  This post is in response to the recent Bankinter story of NFC payments at the point-of-sale without requiring SE – and the lack of any real detail around how it plans to achieve that goal. I am not privy to Bankinter’s plan to dis-intermediate the SE, but as I know a wee bit about how NFC works, I...read more